Term cloud view

The Term Cloud (Term Cloud Enabled) is displayed under Terms & Phrases.

The Term Cloud displays terms sorted by size and color in a cloud format. The bigger terms are closer to the center of the cloud, and the less important terms, depending on available space, are placed on the edges of the cloud.

The Size and Color of terms are significant, where:

  • Size: Represents the volume percentage of interactions that include the term for the specified time period. The larger the term, the more the interactions that include that term.

  • Color: Represents the relative change of the percentage of interactions that include the term for the specified time period. The color of the word indicates if the trend is going up or down or if it has a high or low volatility.

Depending on the selected trend period (Recent Changes or Long-Term Volatility), the colors vary on the Term Cloud.

Term Cloud View

Set context for trend discovery

Hide terms and phrases in Term Trends

View trend details in Trend View

Term list view