Categories for trends and analysis
Take advantage of categories to analyze different subsets of interactions that represent different business issues.
Trends by categories
See which categories are trending, and how they are trending. Compare short-term and long-term trends for categories with trends of other content types such as themes.
Content distribution by categories
Investigate how interactions are distributed among the categories retrieved by your search, within the selected time period. To view the distribution and change or sentiment, respectively, select the metrics from the Size and Color drop-downs.
Interaction metrics by categories
For any category, view metrics for insights into interaction performance.
Search by categories
Include active categories in search sets to analyze content and text.